Complete Signal Reports in CSV Exports

Why we built this

Our Slack reports were only surfacing 2 of the ~50 enrichment fields we have on each viewer. Customers are paying for this data — headline and company name alone doesn't cut it when you're trying to prioritize outreach. The CSV should be a complete record of what Mavin knows, not a summary.

What changed

Full enrichment data in every export

The CSV now includes all available enrichment fields for each viewer — not just headline and company, but the full profile data we collect. If we have it, you get it.

Signal analysis metadata

Every signal Mavin computes (type, reason, score) is now included in the CSV. Previously this only appeared in the Slack message itself. Now the export is the complete record — useful for importing into your CRM or building your own reporting.

Smarter sort order

Reports are now pre-sorted so the highest-value viewers appear first:

• Signals sorted by score at the top
• Target account matches next
• Unclassified viewers below that
• Low-relevance viewers at the bottom, explicitly labeled so you can see what was evaluated and deprioritized — not just what was elevated

Inline Slack file attachment

We're keeping the CSV as an inline Slack file attachment rather than moving to a button or download link. The native attachment already gives you a download button, preserves compatibility with workflow automations and Zapier, and avoids adding unnecessary infrastructure. We'll revisit if the messages start feeling cluttered.

Weekly summary consistency

The weekly summary CSV now mirrors the same structure as the per-sync report. Signal columns are present but left empty in the weekly summary since it aggregates across sync cycles.